CASE STUDIES
TALENTS STICK TOGETHER
The 28th IHF Mens Handball World Championship in Sweden/Poland 2023 was produced, Hey There People Productions created the overall event concept and sports experience as well as fan-TV production, technical setup and crew for all 9 venues, as well as the Final Weekend in a modified football stadium in Stockholm, Sweden. For over three weeks and nearly 200 high quality games with sports presentation, audio visual designs, fan engagement, partner activations and sound branding, the championship was to come to an end infront of 20 000 spectators at the Tele2 Stadium.
The crew for Fan-TV, including the creative production and show calling, gathered for the last weekend as things gets decisive and the new champions of the world was to be honored. To furthermore add emotions to the final day, three Opening Shows was created by the highly internationally established team 4Volumes, and the creative creator and director Hans Mücke. The goal to bring the tagline, Stick Together, the official song with the same name, and present the trophy in an inspiring and engaging show prior to the official run in procedure of the teams.
Creative and production of these shows by 4Volumes and their talented team, closely collaborating to maintain branding and planning within the framework of sports presentation, IHF regulations, broadcasting and technical suppliers. The outcome was three Opening Shows containing pro technology, wristbands on the fans, LED-tunnel and audiovisuals along with live acts leading into the medal ceremony and crowning the new world champions Denmark. In order to complete such a complex production, the tagline of Stick Together had never been more appropriate.
Date:
January 29, 2023